# Running caption over borrowed cutaways — rebuild sheet

A 29.8s health-remedy reel by `healthy.organic.ways` — a spoken narration chopped into 3–4 word caption cards laid over rendered footage of the inside of the body, closing on a comment gate. 368,220 views · 6,837 likes.

**Why it works**
The caption never finishes a sentence, so there is no clean moment to leave — every card hands you half a thought and the next beat is the only place to finish it. Underneath it, footage no phone could shoot (a vessel choked with plaque, blood cells forcing through) does the arguing, and a corner cut-out of someone in scrubs at a podcast mic supplies the credential without anyone having to perform.

**The beats**

| Time | What happens | On-screen text |
|---|---|---|
| 2.38s | Full-frame 3D render of a leg with a purple-grey vein network laid over the skin, blurred pale interior behind. A chest-up cut-out of a man in maroon scrubs and glasses at a podcast mic is composited into the bottom-left corner. | NUMB OR THE |
| 7.14s | Full-frame render, presenter gone: a vessel pinched almost shut by thick yellow plaque, red blood cells squeezing single-file through the gap. | SLOWING DOWN |
| 11.91s | Clean white background: a glass of water on a white surface, a silver spoon tipping white powder in, a plume clouding the water. | BAKING SODA |
| 16.67s | Full-frame render: inside a vessel, red blood cells tumbling toward camera through streaks of golden light. | THREE DAYS IN A |
| 21.43s | Full-frame render: the interior of a tube-shaped organ, walls caked in thick creamy yellow matter. | STOMACH |
| 26.2s | Warm kitchen: an older man in a plaid flannel shirt in profile, leaning on a wooden counter, window light behind. The same presenter cut-out returns to the bottom-left corner, same position and size as the first beat. | MY GUIDE WITH |

Every card sits in the identical spot — centred, a little below the middle — in heavy white all-caps with a black outline, and every card has exactly one word inside a blue-to-teal highlight box. No card completes a sentence.

**What carries the value**
The rendered interior of the body. Plaque strangling a vessel and a gut caked in yellow matter show a mechanism nobody can film, which is what promotes a kitchen recipe to medicine. The scrubs-and-microphone cut-out is the credential; the unfinished caption is the retention device. Nothing is demonstrated and nobody performs.

Two honest notes from the frames. First, the presenter appears only on beats 1 and 6 — the middle four beats have no panel at all, so this is a bookend, not a panel pinned all runtime. Second, a small four-point sparkle mark sits in the bottom-right corner of several frames; on Instagram that mark is the AI-content label, and the renders, the presenter and the kitchen scene all read as generated rather than shot — but the frames alone do not prove what any individual shot was made with.

The post caption carries what the video does not: the full recipe (water, salt, baking soda, apple cider vinegar, three days running), a comment-"VITAL" gate for a free guide, and an educational-purposes-only disclaimer. The frames show none of that text — the last card, "MY GUIDE WITH", is where the gate begins in speech.

**Shoot it**
You are not really shooting this one — five of the six beats are sourced or rendered, not filmed. What a phone has to produce is the corner cut-out, and that is one setup:

- **Camera:** phone on a tripod, locked, chest-up, square-on at seated eye height. It never moves, never reframes, and is never cut to full-frame. Shoot against a wall you can key or cut out cleanly.
- **Light:** one soft source in front, warm and even on the face, no hard shadow — it has to sit convincingly over whatever render is behind it.
- **Wardrobe:** plain solid-colour scrubs (the source uses maroon) and glasses. No logo, no pattern, nothing that dates the shot. A large podcast microphone in frame is doing most of the credential work.
- **Rule:** the cut-out lands in the bottom-left corner at roughly a quarter of the frame width, in exactly the same place both times it appears.
- **Everything else:** full-frame medical renders for the mechanism beats, one clean white-background ingredient shot, one warm domestic lifestyle shot to close. None of them share a location or a camera with each other, and that does not matter — the caption is the only continuity.

**Or generate it**

Image prompt for the beat that has to be right — the opening composite, because it holds both halves of the format at once:

```
vertical 9:16, full-frame photoreal 3D medical render of the body area {PRODUCT}
acts on, shown on {SUBJECT} with the problem structure picked out in colour against
the skin, the render filling the entire frame with a softly blurred plain interior
behind it; composited into the bottom-left corner at about a quarter of the frame
width, a chest-up cut-out of a presenter in plain medical scrubs and glasses seated
at a large podcast microphone, mid-gesture, even warm indoor light on them; clinical
render look for the body, ordinary video look for the cut-out, no on-screen text
```

**Motion:** the frame holds still and only the rendered structures move — a slow drift along or into the body area — while the corner cut-out stays locked in the same spot for the whole beat and is never cut to.

**Text overlay pattern:**

```
{THREE-TO-FOUR-WORD FRAGMENT OF THE SPOKEN LINE}
```

All caps, heavy white type with a black outline, centred and a little below the middle of the frame, identical position on every beat. One word per card sits inside a blue-to-teal highlight box. Every card is cut off mid-sentence — the line only completes across the whole video.

**Reference:** https://www.instagram.com/p/DbdsmOlNDrS/
