# One product, unrelated worlds

**32,883,069 views proved it** · 4 of Damon's swipes use this format

## What it is

The same product is demonstrated from scratch in three or four completely unrelated settings, on different bodies or in different homes, with no text doing any work at all. Each demo is self-contained; nothing carries over between them. The repetition itself is the argument.

## Why it works

One demonstration proves a use case; four in unrelated worlds prove a verdict. Because none of the settings share anything, the only constant left on screen is the product, so the viewer generalises for you.

## The beats, in order

1. demo 1 — the product used start to finish in world 1
2. hard cut to world 2 — visibly different place, different person
3. demo 2 run the same way, same shot grammar
4. hard cut to world 3, same again
5. a final world or a last close on the product; no summary, no CTA

## On-screen text

none that does any persuasive work — at most a fixed legal disclaimer sitting in the same place all runtime, which the viewer reads past

## Camera

the same shot composed identically in each world, cut hard on every location change; no establishing shots and no transitions

## Higgsfield — image prompt

```
vertical 9:16, {product described exactly} in use in {world described exactly}, {subject described exactly}, {light source of that world}, phone-camera look, slight grain, unstyled, no on-screen text — recompose this same shot in each of {the other worlds}
```

## Higgsfield — motion

```
one self-contained demo per world with matching framing and matching camera behaviour; cut hard between worlds with no transition
```

## Produce it

Paste those into the Higgsfield employee: https://higgsfield.ai/supercomputer/skills?employeeId=0d38d619-0ac2-45c9-bfd5-3371837ccad3

## The references in this folder

- **@corywilkinsonis453** — 32,883,069 views — https://www.instagram.com/p/DbsTcDpC8bT/
- **@nbgmszadfkutxg** — 26,934,293 views — https://www.instagram.com/p/DY9YPIOt-CW/
- **@scottreyeswo070** — 3,552,420 views — https://www.instagram.com/p/Dbo4SuruPE9/
- **@corywilkinsonis453** — 2,109,336 views — https://www.instagram.com/p/DcG5QnSiCW0/

Each `.md` beside this file is one reference torn down: its beats with
timestamps, what carries the value, how to shoot it, and its own prompts.
`frames/` holds the six beats of each as one picture.
