# The organic swipe pack

Built 2026-09-05 · 48 formats · 377 real posts, taken apart

Every format in here came from a post that actually worked — some past a
hundred million views. Nothing is theory and nothing is invented.

## How to use it

1. **Pick a format** in `formats/`. Each folder is one proven structure.
   Open its `00-THE-FORMAT.md` first — what it is, why it works, and the
   beats in the order they happen.
2. **Look at a real one.** Every other file in the folder is one real post
   taken apart beat by beat, with a link to it at the bottom. `frames/`
   shows the six key moments as a single picture if you would rather not
   open the video.
3. **Make it yours.** Copy the image prompt and the motion note into
   Higgsfield Supercomputer: https://higgsfield.ai/supercomputer/skills?employeeId=0d38d619-0ac2-45c9-bfd5-3371837ccad3
   Fill in every blank in curly brackets — `{PRODUCT}`, `{SUBJECT}` — from
   your own brand folder. Those are questions, not decoration.
4. **Cut it to the beats.** The beat list in each sheet is your edit order.

**Which models?** `WHICH-MODELS.md` in this folder names them and the
settings that work. Do not leave it on Auto.

## Two things that decide whether it works

- **Copy the structure, not the content.** The shape is what earned the
  views; your product is what changes. A scalp treatment and a countertop
  demo can be the same format — that is the whole point.
- **Never let it guess.** If you do not know what your product looks like
  on camera or how your customer talks, go write that down first. A
  generated shot that guesses is worse than no shot.

## Want it done for you instead?

The **Video Teardown** kit does this to any video you choose, and writes
the brief with your brand already in it. Both are free at daemn.co.

## The formats, by how often they show up
