# Wordless POV procedure — rebuild sheet

A full facial treatment filmed from the table, start to set mask, with no on-screen text at any point — @ade_autos_, 58.4s, 9,290,547 views, 216,887 likes.

**Why it works**
There is nothing to read and nobody talking to you, so there is no moment where the video asks permission to keep going — the only question on screen is "what will his face look like at the end", and that answer arrives at 42s and then changes again by 51s. Filming from the subject's own level instead of from a tripod puts the viewer in the chair rather than in the audience, which is why an ordinary service becomes watchable at nine million.

**The beats**

| Time | What happens | On-screen text |
|---|---|---|
| 4.68s | Looking down his body from chest height. Practitioner in a dark green work apron stands over him, both hands cupped at his cheeks spreading white lather. White band across his forehead, bright green cape round head and shoulders, plaid blanket. Salon behind: trolley, water dispenser, sink. | none |
| 14.03s | Camera lower and tilted. She leans in, one hand working lather across his forehead; her torso fills the right of frame. | none |
| 23.38s | She lifts a handful of foam clear of his face and holds it up mid-frame. His face below is wet and bare, mouth open. | none |
| 32.73s | Both hands raised above his face, working the ball of foam between her palms — product held up for a beat. | none |
| 42.08s | Camera has moved to just above the top of his head. A wet sheet mask now covers his whole face, holes at eyes and mouth; she smooths it down. Second staff member in the background. | none |
| 51.43s | Camera at his left side, low. The mask has set — duller, grey-gold, moulded to the face. Steamer arm on a stand behind him. | none |

Where the frames stop short, honestly: six stills cannot tell you whether this is one unbroken take or has cuts — the camera position changes a lot between 32.73s and 42.08s. They also don't show who is holding the phone; the framing sits at the subject's own level throughout, which is consistent with him filming himself or a companion filming close in, but that is a read, not a fact. There is no audio evidence here either, so treat any music or ambient-sound choice as open.

**What carries the value**
The treatment being performed on a real, unretouched face, and the finished mask held on that same face at the end. No text, no talking head, no cutaway — the persuasion is that you watched every step happen from the receiving end.

**Shoot it**

- **Camera:** phone, vertical, handheld, held at the level of the person lying down — near their chest looking up the body, then moved above the head for the reveal. It drifts and re-frames constantly. Never put it on a tripod and never cut to someone talking.
- **Light:** whatever the room already has. Flat overhead interior light, no fill, no reflector, no grade. The room should look like it is open for business — other staff, trolleys, equipment, clutter all stay in shot.
- **Wardrobe:** the practitioner in a plain work apron over ordinary clothes, hair clipped back — a working uniform, not a look. The subject wrapped in ONE saturated bright colour around head and shoulders, so their face is the only skin in the frame and the eye has nowhere else to go.
- **Text:** none. Do not add a hook line, a caption card or a product name. The post caption carries the whole framing on its own — here it was four plain words about the person on the table.
- **Beat order:** apply → work it in → hold the product up so it registers → the mask goes on → hold on the set mask. The last two beats need enough time between them for the mask to visibly change.

**Or generate it**

```
vertical 9:16 phone photograph shot from just above a reclined {SUBJECT}'s head, looking
down the length of their face — {PRODUCT} applied as a full-face treatment layer with
openings at the eyes and mouth, still wet and settling on the skin; a practitioner in a
plain dark work apron over a tank top, hair pinned back with a clip, leaning in from the
top of frame with both hands near the face; the {SUBJECT}'s head and shoulders wrapped in
one bright saturated towel over a patterned blanket; a real working salon behind — metal
trolley, wall shelving, a steamer arm on a rolling stand, tiled floor, another staff
member in the background; flat overhead fluorescent light, no fill, no colour grade,
slight phone grain, no retouching of the skin, no on-screen text
```

**Motion:** handheld at the reclined subject's own level, drifting and re-framing as the practitioner works — never a tripod, no zoom, no cut away to a talking head.

**Text overlay:** none. This format runs with zero on-screen text; the framing comes from the caption alone, in the pattern `{plain understated line about the person on the table}` — the source caption was, verbatim, "Taking care of / My self".

**Reference:** https://www.instagram.com/p/DaccW51hnFw/
