# Clause-chain mechanism demo — rebuild sheet

A 69-second monologue from one locked kitchen-clinic frame, where every claim is handed a physical prop to stand in for it — 483,414 views, 11,546 likes, by rooted.health.tips.

**Why it works**

The captions are never a finished sentence — every one is a fragment cut off mid-thought, so there is no clean point in the runtime where the viewer has been told the whole thing and can leave. Underneath that, the persuasion is not the talking: it is a see-through leg he can fill and hold up, which turns an invisible internal claim into an object the viewer is looking at rather than being told about.

**The beats**

| Time | What happens | On-screen text |
|---|---|---|
| 5.52s | Composite frame. Presenter chest-up and frontal in a home-clinic corner — anatomy chart on the wall, shelves of glass herb jars, a book propped face-out, a big window onto a suburban street behind him. The lower third of the frame is a different source layered in: a POV shot of bare swollen legs and feet on a bed, one ankle wrapped. | AND IT'S DEFINITELY NOT STANDING |
| 16.56s | Same locked frame, presenter alone. Two transparent anatomical leg-and-foot models now stand on the counter in front of him, one filled with an orange-yellow fluid; his hands rest on top of them. | YOUR VEINS |
| 27.59s | Same frame. He lifts one transparent leg model up beside his face, close to the lens — liquid and green plant matter visible inside it. | BECAUSE IT'S NOT A DEFICIENCY |
| 38.63s | Same frame. A fistful of fresh leafy green herbs held up to camera; on the counter below, a board of herbs, a halved lemon, cucumber and lime slices, an empty glass and a jug. | A FIST FULL OF |
| 49.67s | Same frame. He holds a physical book at chest height and points at its cover. | PILL TO BILL FOR IT |
| 60.7s | Same frame. Book raised beside his shoulder, cover square to camera, smiling into the lens. | NOT STANDING JUST FORGOTTEN |

Caption pattern: white all-caps, left-aligned at mid-frame, wrapping to two lines when long, with exactly one word sitting in a solid blue box. The boxed word is clearly readable at 5.52s (DEFINITELY), 27.59s (NOT), 38.63s (FULL) and 60.7s (STANDING); at 16.56s and 49.67s the still does not show a box clearly enough to call it.

The last third of the runtime — two of the six sampled beats — is the book held to the lens. The offer itself is gated in the post caption, not on screen: "Comment REMEDY and I'll send it to you or you can find it in my profile."

**What carries the value**

The see-through anatomical leg. He fills it, he picks it up, he holds it beside his own face — an internal mechanism becomes a thing in a hand. The herbs at 38.63s do the same job for the fix: a dose you can see the size of, not a dose you are told about.

**Shoot it**

- **Camera:** one phone on a tripod, chest-up and square-on, roughly eye level, and then never touch it. All six beats are the identical framing — nothing moves between them except his hands and whatever he lifts into frame. Props come to the camera; the camera never goes to the props.
- **Light:** a large window directly behind him is the only source, so he is softly backlit with daylight filling his face. Shoot it mid-day facing away from the window and let the outdoors blow out — the street and the parked van visible through the glass are what make it read as a real room rather than a set.
- **Set:** build the credibility in the background once and leave it. Anatomy chart on the wall, open shelves of glass jars of dried herbs on both sides of frame, the book propped face-out where it will be picked up later, a small flag. The counter in front of him is the work surface where the ingredients wait.
- **Wardrobe:** plain dark crew-neck t-shirt with a small logo. Nothing else competing.
- **Props to build first:** the transparent anatomical limb is the whole piece — get one, get it to hold liquid, and rehearse the two states (fluid only, then fluid plus plant matter) before rolling. The ingredients are laid out in advance so the fistful is grabbed in one move.
- **Talent:** this one does need a person. The frame never changes, so the presenter's face and delivery carry every second the prop isn't in hand — this is not a hands-only format.
- **The insert:** the opening beat layers a second, borrowed-looking POV shot of swollen legs into the lower third of the frame. Shoot that separately, from the owner's own vantage, on a bed.
- **What the frames don't show:** whether the camera cuts or moves between the sampled beats, whether the full remedy is actually given on camera or only teased before the comment gate, and whether the leg-model prop returns after 27.59s. Sample the real video if any of those matter to the build.

**Or generate it**

The single most important beat is 27.59s — the mechanism prop held up beside his face.

```
vertical 9:16 photograph, {SUBJECT} standing chest-up and frontal behind a counter in a home-clinic corner, holding {PRODUCT} raised beside their face and turned toward the lens, plain dark crew-neck t-shirt, an anatomy wall chart taped to the wall behind them, shelves of glass jars of dried herbs at both sides of frame, a large window behind showing a suburban street in daylight, daylight from the window as the only source so the subject is softly backlit with fill on the face, phone-camera look, slight grain, unstyled, no on-screen text
```

**Motion:** camera locked at chest-up frontal distance and never moves between beats — only {SUBJECT}'s hands and the prop they lift into frame change, so generate every beat from the same seed frame.

**Text overlay:** one speech fragment per beat, left-aligned at mid-frame, all caps, white, wrapping to two lines when long, with exactly one word sitting in a solid blue box — never a complete sentence: `{FRAGMENT WITH ONE {WORD} BOXED}`

**Reference:** https://www.instagram.com/p/DbjCmWIPmrh/
